Old Model
Traditional Sleep Practice Dogma, Practice Limitations and Centralized Medicine.
You believe that you must work with local sleep doctors and PCPs to have an effective sleep practice.
You believe, “I must build my sleep practice slowly working with referrals from local MDs”
You believe you cannot order a Home Sleep Study without a prescription from an MD.
You cannot titrate your appliances with an HST without authorization from an MD.
Advertising for sleep patients does not work financially and may ruin your relationship with local MD referrals.
Online sleep study sites cannot be used by dentists.
Dentists cannot dispense CPAPS.
Dental Boards have jurisdiction over your ordering a home sleep study for your patients.
You are a DME provider but can be prosecuted as a health professional anyway.
Other health care professionals and alternative health groups are not available for you or you do not know how to collaborate with them.
HSTs must be done through medical insurance health plans.
DOT drivers cannot get sleep tests because they are concerned about losing their jobs and it is impossible to keep that private.
Myofunctional therapy is too hard to get for my practice.
Having an HST testing device in my office is not practical because I have no sleep MD to diagnose and prescribe.
You must use a local sleep lab for sleep studies, with the constant knowledge that the patient may not be returned to you for treatment regardless of whether they are mild to moderate obstructive sleep apnea patients.
You cannot afford to get staff medical billing training because of the cost to travel to the seminars.
In office sleep systems and sleep diagnosis training are difficult to get.
You have no sleep website and your website is done.
I must charge a fee to my patient for every HST I do if I have a unit in my office.
You do not know how to do SOAP notes.
You have no inexpensive snoring solutions or practical solutions.
You do not know how to market for snoring patients who could turn into sleep apnea care patients.
You have no social media experience and none for this type of patient.
You have no system in place for screening and treating children with sleep disorders and have limited treatment options for them.
“TESTIMONIAL”
”Dr. Richard Downs is a true healing professional. He spoke to me before the sleep test and explained the intricacies of the test. He then emailed an explanation of the results and made a time to explain the results on the phone. He retuned all my calls promptly even though he happened to be on vacation. I had many questions and he did not mind fully addressing each one. He has a warm and friendly demeanor and makes you feel at ease. I was diagnosed with moderate sleep apnea and he explained how important it is to not let it go untreated. I would recommend this highly detailed test and his services to anyone who suspects they may have sleep apnea.”
New Model
In a nutshell – we go around the road blocks of centralized medicine if it is necessary for any situation.
We advocate working closely with your local medical community collaborating with them for the proper treatment of patients with sleep disorders. However, we do not believe you must make yourself dependent on that to build your sleep practice. Below are some of the ways we do that.
We do believe adopting these methods are be a way to actually bring more care to your local medical community and build that relationship by your referring more patients to them and bringing them more screened patients authenticating their need for medical care.
We do online home sleep testing direct to the consumer. No authorization is needed by insurance carriers, state boards, medical community, or statutory laws. There is no prohibition for a patient to buy their own sleep test. And it is nearly always far less expensive to the patient than using their insurance. Once the testing is done, the medical insurance support for treatment fees come into play. We can show you how to do free HST testing in your office to accelerate finding those needing care.
We offer HST interpretation services by a Medical sleep specialist licensed in all 50 states who will provide diagnoses, prescriptions and letters of medical necessity .
We offer marketing solutions that will be done through Side Sleep Solutions wearables snoring campaigns that you can use the profits from to offset your marketing for sleep patients. This inexpensive non invasive snoring solution will bring you profit sharing revenue to fund your marketing for patients. No program exists like this anywhere. You will NOT be dependent on Medical referrals to find patients.
We offer a side sleep position trainer wearables and sleep position monitor device that will enhance many of your Mandibular advancement therapies and treatment for GERD for even better treatment results. The device is only $59.99 to the patient and has volume discounts for the doctors who wish to carry them in office and is called SNOOOR. This wearable will not only help your patient’s sleep hygiene care but also bring you additional income in the office. This wearable device can be programmed with a free app called SNOOOR in both android and iphone stores that can be downloaded to the patient’s smart phone and can be uploaded to your computer. The device can be programmed to train a person to sleep on any side you prefer. It can also be programmed to not vibrate to train a sleep position and instead merely monitor your sleep position all night long. The data is then blue tooth transferred to you phone app and then transferred to the doctor. This way you can see if sleeping on the side will help with sleep disorders or snoring and help with oral sleep appliance titrations. This device is a key to sleep practice marketing.
In addition to HSTs and SNOOOR we have FDA approved pulse oximeters that patient can wear for many days and are FDA approved for titration and are being used for Covid 19 screening tests. You can use these over and over for many patient or you can dispense and sell them to those who wish to continue monitoring their results of treatment. These patients can text or email those results to you for convenient monitoring of your treatment results.
We provide you with cross referral training and forms to use Chiropractors, wellness centers and other alternative health care facilities for a whole new population of patient sleep screening referral sources and help. These sources of patients have not been tapped and are a huge potential of practice building.
We provide you with web site modification or development that is tailor made for the social media marketing you will want to use.
We provide HST testing equipment inexpensively to buy or use in your office if you want them and train you how to use them for titration for patient treatment effectiveness. If you prefer, you can just have your patient order these tests themselves on our website.
We show you how to benefit from DOT mandated sleep studies and care in your area with truck drivers and other drivers covered by DOT. We can assure their results are not recorded in any medical record, insurance record or anywhere else, if they wish to keep that private.
We show you how to use screening forms for children and adults that simplify enrollment and diagnosis and medical billing.
We show you how to bill medically through training of your staff if you want that. We have ready made forms for physical evaluations and super bills that have the medical codes on them.
We have Myofunctional therapists that can treat your patients via Telemedicine to open airways and help children grown up healthier.
We offer in-office sleep practice training by an organization that will come to your office if you want that.
We can show you how to offer CPAPS in your office with no inventory which can assure you do not lose a referral to an MD for testing or prescriptions because they want the patient to use a CPAP instead of an oral appliance. We take away the MD’s excuse to not refer the patient back to you.
Because we can offer CPAP, we also can show you how to offer combination therapies with EPAP devices and TAP PAP systems to enhance your out comes.
We have marketing posters and post cards you can customize and download.